Bringing Hollywoodland to Life

January 26, 2011

Hollywood, CA

When the Zahavi family decided to expand their two Hollywood area souvenir stores to include a new flagship retail experience, Visual Terrain, Inc. was called to solve their unique signage lighting problems.  With floor to ceiling front windows, and lettering to be backlit to color change in various programs in addition to responding to in-store music playback, this project required the expert control knowledge that Visual Terrain provides.

Lighting Designer Jen Goldstein worked tirelessly with LED manufacturer Tivoli to ensure a seamless installation and then programmed a variety of sequences into the highly customizable control system.