Bringing Hollywoodland to Life

January 26, 2011

Hollywood, CA

When the Zahavi family decided to expand their two Hollywood area souvenir stores to include a new flagship retail experience, Visual Terrain, Inc. was called to solve their unique signage lighting problems. With floor-to-ceiling front windows, and lettering to be backlit to color change in various programs, in addition to responding to in-store music playback, this project required the expert control knowledge that Visual Terrain provides.

Lighting Designer Jen Goldstein worked tirelessly with LED manufacturer Tivoli to ensure a seamless installation and then programmed a variety of sequences into the highly customizable control system.